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Archive for the 'Niche Marketing' Category

Quick Updates

Posted by Andy Crofford

Quick Updates

As I mentioned in a previous post I have been experimenting with some search engine marketing.  The first page I created with on the second page of Google (~650,000 other sites) and the term with quotes was on the first page (~80,000 other sites).

Now, I realize this probably isn’t anything to get excited about but I consider a victory.  Hopefully I continue to have this kind of result with the other products I plan to create pages for.

Besides SEM I am also working on some Build A Niche Store sites.  I think I am going to use the same SEO techniques I used on the site I mentioned above to drive traffic to my BANS sites.  The only thing I really hate is writing all the articles necessary to be successful.  One day I should be making enough money to pay others to write them for me.  Until that day comes I will be writing them myself.

The Pay Per Click Formula course has been put on hold.  I need to analyze the change with Adwords a bit before I start up a bunch of campaigns again.  As someone else mentioned the chagnes seem to be mostly superficial but I would like to be sure before I try it again.

Last but not least I have been trying to come up with an idea for two domains I own.  BloggerFusion.com and BestOfLife.net.  The second is a PR1 that hasn’t been dropped in over seven years.  If any of you have an idea for what I would do please leave a comment.  If I use your idea I may be able to find it in me to send you a little something.

The problem with working on all of the above is time.  At work I am part of a business unit getting ready to launch a new product in mid-September.  That is really keeping me busy.  It is a short day when I work 12 hours.  I won’t even have a long weekend.  I hope to get some things done on my sites while I am off for a couple of days but the fact that college football has started and my wife wanting to spend some time together I don’t know if I can squeeze it in.  If I can I certainly will.

So, send me your ideas for BloggerFusion.com and BestOfLife.net and I will chat with you all later.

Search Engine Marketing

Posted by Andy Crofford
Will it pay off?

Will it pay off?

Hot on the tale of my entry last week called “Article Marketing - What is it?” I am currently in the process of writing a ton of articles.  In the past week I have been doing a lot of research on various prodcuts offered by affiliate networks and have decided to try my hand at promoting some of these things through search engine marketing.

There are approximately 10 products I have picked out to experiment with SEM on.  With each I item I am writing several articles in addition to optimizing my main sites for the product keyword.  It is a great deal more work then I thought it would be and I thought it would be a ton.

The good news is I am almost finished up with the first site.  All I have to do is get the articles I have written onto some more blog directories.  The only thing really holding me back is the fact that I HATE having to sign up for different article directories.  It should take me long to get past this little wall and I should hopefully be ranked on the first page of Google in a couple of short weeks.  I will keep you posted.

I am also working on some BANS stores as well as PPC marketing.  Yes, it appears I am spreading myself pretty thin with all of this and my full time job but it is how I work best.  So stay tuned.  It is my goal to have an income report by October.

Build A Niche Store Updates

Posted by Andy Crofford

If you have been considering purchasing the Build A Niche Store (BANS) software now is the time to do it.  Their new site looks great.  Much more professional then the last version.  As Alan pointed out on Affiliate Confession it looks like the buys who create BANS are targetting a much more serious affiliate audience.

I really like BANS.  It is easy to setup and easy to configure.  The only thing I ever really hated about BANS was the UGLY default templates it came with.  That has all changed with the new updates.  The new templates they have released look awesome.  Here is an example:

Example of the new BANS templates.

Example of the new BANS templates.

These new templates have actually rekindled my excitement for BANS. I am going to start investigating some niches and get some sites up.

Buy Build A Niche Store today and check out the awesomeness for yourself.

Be Specific: Find Your Niche

Posted by Andy Crofford
Note: Not this kind of niche.

Note: Not this kind of niche.

This is a Guest Post by Scott Ford. He currently does not have a website but loves to write, loves business, and has graced with his presence.

Internet Marketing is one of the most popular marketing strategies today. Businesses and individuals can sell anything and everything on the web. So, if you are a small company considering the possibilities that internet marketing has to offer you. You are on the right track and success is quite plausible.

When selling on the internet you basically have two choices. You either compete like crazy with other sellers or you can choose to cater to a specific niche. Niche marketing is a little understood internet marketing strategy. It is quite effective and has had several successes under its name. It is also a great marketing strategy for young and starting companies.

Find Your Niche

There are several ways of setting up your own niche store. But before you can go anywhere you have to start by determining what type of niche market you want to cater to. You can determine your target niche marketing audience by determining what you do best.

What is Niche Marketing?

Niche Marketing is a form of marketing that caters to a specific market. The most successful niche stores are those stores that cater to services and products that have otherwise been overlooked by the general market.

Strategies to Improve Customer Interest

There is an endless number of internet marketing strategies out there. You can utilize these strategies to draw people to your store. A few of them include:

Blog Specifics

One of most popular and effective marketing strategy involves the use of active blogs and bloggers. You as a niche store owner can arrange a partnership with one of these bloggers. Look for those who cater to topics and concerns of your niche market.

Partner up with these blogs. Sponsor their blog postings and ask them to write about your company and your product. However, it is extremely important that you find a blog with an audience similar to your own niche store. If your niche stores sell toothpaste and dental products – it is only logical that you look for a blog about dental hygiene and the like.

Join a Forum for Discussion

One of the best ways to get customers to notice niche stores is when owners join forums and discussion threads. There they can get your signature with your link to your blog. At the same time you get an idea what the customers’ interests are. In order for this to be effective, you need to find certain forums that correspond to the products and services that you are selling. If for example you are an up and coming Diaper Company. Join forums for new mothers and young parents. Make yourself helpful. Answer queries and give out tips. At the same time you can advertise your niche stores by providing links to your blog.

Is buying traffic worth it? Part II

Posted by Andy Crofford
Is buying traffic worth it?

Is buying traffic worth it?

Currently my wife and I are getting ready to leave for vacation. We are going to my parents home in the mountains for some rest and relaxation. With that said I am busy writing posts to put up while I am gone so I haven’t had time to make some tweaks to the landing page I am driving traffic to but wanted to provide a follow-up to my post; Is buying traffic worth it?

Everywhere I go on the web I read that video is the way to go. They say it helps conversions because visitors can put a face to the website and it makes them trust it more. The only thing my face could make someone trust to painless death but I am going to give it a shot any way.

It just so happens I bought a nice video camera a while back that I can use to record these videos. The only thing really holding me back is the fact that I have no idea what I am doing in the video editing department. ‘Learn as I go’ is going to be the motto for this little venture. Then again that is the motto for a lot of things I have been doing lately.

Any way, to answer the question; is buying traffic worth it? So far that is a resounding NO! Most of the traffic I am getting from these traffic brokers is garbage. Luckily for me it is cheap enough I don’t really care. The only thing it seems good for right now is boosting my Alexa ranking.

Well, back to writing posts for next week. I wish I was established enough to get some guest bloggers. Maybe next vacation…

UPDATE: This is completely unrelated but check out my review of Market Leverage at Mixed Market Arts.  Thanks Collin!

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